Strategy
Social Listening & Monitoring
Social Media Marketing
- Unlock areas of opportunity with a social media audit
- Establish a top-down social media strategy with your business objectives guiding the way
- Define your audiences and get to really know their behavior
- Plan evergreen and "knock-out" campaigns that build trust, credibility, and connection
- Identify and monitor key KPIs to optimize campaigns
Social Media Marketing
Social Listening & Monitoring
Social Media Marketing
- Maintain an engaging social media presence on channels where your stakeholders are most active
- Stay top-of-mind with on-brand, legally compliant posts organized in a consistent content calendar
- Enhance executive social media presence and thought leadership
- Amplify reach and company perception with employee advocacy
Social Listening & Monitoring
Social Listening & Monitoring
Social Listening & Monitoring
- Inform internal strategies with regular social listening reports summarizing conversations about your company from investors, KOLs, and patients
- Support brand monitoring and reputation management with mention tracking and sentiment analysis
- Have a pulse on trending news and conversations around your area of focus.
- Stay on top of your competitors' latest activity
Web Content & Design
Web Content & Design
Social Listening & Monitoring
- Enhance your website copy, content, layout, and design to clearly communicate your unique scientific innovation and optimize user experience (UX)
- Ensure unified branding between your company's website and social channels
Website Analytics
Web Content & Design
Website Analytics
- Setup website tracking with analytics platforms like Google Analytics (GA4)
- Track website conversions and events with Google Tag Manager
- See what digital tactics and offline events are driving traffic with regular website analytics reporting